The Future of B2B Attribution: A Perspective for Today's Modern, Complex GTM Motion
Future of attribution
webinar

LinkedIn Live: RevSure Deep Funnel Optimization for Smarter Ads, Better Pipeline

November 6, 2025
9:30 PM IST
Go beyond clicks and form fills to uncover what truly drives revenue. See how RevSure’s Deep Funnel Optimization turns buyer behavior into smarter targeting and lower CAC.

In this Creator’s Cut session, Harry and Shantanu reveal how RevSure Deep Funnel Optimization (DFO) helps GTM teams go beyond form fills to analyze real buying behavior and drive pipeline efficiency. Discover how DFO identifies high-value prospects by tracking deep-funnel interactions, from opportunity creation to deal progression, and uses those insights to optimize Customer Acquisition Cost (CAC) across ad channels.

You’ll Discover:

  • How analyzing post-form-fill actions uncovers which leads truly move toward revenue.
  • How RevSure scores and prioritizes leads based on firmographics, CRM activity, and funnel progression.
  • How DFO writes back lead scores and conversion events to Google, LinkedIn, and Meta for precise targeting and improved campaign performance.

Walk away with a clear framework to connect ad spend to real pipeline outcomes, and make every marketing dollar work harder.

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