FAQ's

About RevSure Full Funnel Attribution AI Solution
Can RevSure integrate with my current marketing and CRM tools?

RevSure supports integration with 15+ popular platforms like Salesforce, LinkedIn, Google Ads, and Marketo, ensuring seamless data flow and a unified funnel. Learn more about our integrations here.

How much historical data does RevSure require to start accurate modeling?

Typically, RevSure needs one to two years of historical data from your CRM and MAP to begin training its models effectively.

How does RevSure support ROI tracking for my campaigns?

RevSure provides detailed ROI insights by channel (online and offline) campaign, program, paid media, regions and segments allowing you to allocate resources to the most impactful tactics. It also offers AI-powered campaign reallocation recommendations, to help you make budget allocation decisions and move funds from low-performing to high-performing campaigns.

How customizable is RevSure for different attribution needs?

RevSure offers various attribution models, including first-touch, last-touch, and multi-touch (linear, U-shaped, W-shaped, and AI-driven models). It also supports custom attribution models, allowing businesses to design unique attribution methodologies that align with their GTM strategies, customer journeys, and sales cycles.

What kind of reporting does RevSure offer?

RevSure offers comprehensive reporting capabilities that empower marketing and sales teams with deep insights across the full funnel. These include full-funnel attribution for visualizing sourced, generated, and open campaigns, detailed campaign performance analysis to assess the impact of individual content pieces, and account engagement tracking across multi-touchpoints. The platform also tracks pipeline velocity, revenue impact, and multi-touch attribution models to credit various activities that drive accounts forward. Additionally, RevSure’s AI-driven predictive analytics help identify high-intent accounts and provide a holistic view of your marketing and sales funnels, enabling data-driven decisions to optimize strategies and drive revenue growth. RevSure also supports custom reporting and dashboarding capability. Request a demo to learn more.

Can RevSure track and report on both online and offline engagements?

RevSure seamlessly integrates offline touchpoints such as conference attendance and in-person meetings with online data, ensuring a unified view of the customer journey.

What support options are available for implementation and ongoing use?

Every plan includes White Glove Deployment Support, and dedicated Customer Success Managers assist with onboarding, training, and enablement. Learn more about our implementation and enablement here.

What is the timeframe to go live with RevSure?

RevSure’s implementation typically takes four to five weeks with insights available even sooner during the process. Learn more here.

What insights does RevSure provide for ABM (Account-Based Marketing) strategies?

RevSure’s ABM-focused insights identify high-propensity accounts, track account-level engagement across channels, and provide detailed reporting on account progression through the funnel.

What options are available for exporting data from RevSure?

RevSure supports data export to Salesforce, data warehouses (like Snowflake and BigQuery), and BI tools, providing flexible options for data analysis and reporting.

How does RevSure’s AI technology improve over time?

RevSure’s AI models are continuously refined using your historical data and current interactions, improving prediction accuracy and recommendation quality as more data becomes available.

Can RevSure diagnose issues within the funnel?

RevSure’s analytics identify bottlenecks and leakage points in the funnel, offering actionable insights to resolve these issues and optimize the lead-to-opportunity journey.

Can RevSure identify anonymous website visitors?

Yes, RevSure integrates with tools like 6Sense and RB2B to enrich anonymous website visitor data, providing insights into company details, industry, and even LinkedIn profiles for proactive engagement.

What can RevSure Reli help my team accomplish?

RevSure Reli, our Gen AI-powered chatbot, offers instant insights and recommendations by combining generative AI with integrated marketing and sales data.

How does RevSure handle data from multiple ad platforms?

RevSure tracks and attributes leads across major ad platforms like Google Ads, LinkedIn, Facebook, and Microsoft Ads. Using UTM tracking and referrer URLs, it provides cross-platform visibility even when user data tracking might be limited.

How does RevSure help track cross-platform interactions and conversions?

RevSure provides robust tracking and attribution across platforms, capturing leads from the initial web visit to opportunity creation, even when cookies or JavaScript are blocked. It utilizes UTM parameters for lead tracking across ad platforms, websites, and email campaigns, and creates campaigns based on referrer URLs when UTM data is absent. Additionally, it can track traffic from splash pages and CMS using a first-party pixel, ensuring comprehensive coverage of lead engagements.

How does RevSure enhance lead scoring and prioritization?

RevSure’s lead scoring system is designed to identify high-potential leads, streamlining the focus for sales and marketing teams. Leveraging predictive analytics, RevSure’s AI model evaluates leads based on multiple data points such as engagement history, firmographic information, behavior patterns, and past conversion trends. By assigning scores to each lead, the system helps prioritize outreach efforts and target resources effectively.

How secure is RevSure?

RevSure complies with GDPR and CCPA guidelines and is SOC 2 Type II Certified. Our robust privacy practices ensure your data remains secure. Learn more here.

How does RevSure pricing work?

RevSure offers a solution-based pricing model starting at $2,000/month, with flexible options to scale as your business grows. See our pricing page here.

Does RevSure offer marketing mix modeling (MMM) capabilities?

Yes, RevSure includes marketing mix modeling features, providing insights into the effectiveness of each channel, and helping you determine the optimal media mix for improved ROI.

Does RevSure provide support for data governance and quality control?

Yes, RevSure includes data validation and hygiene checks, ensuring that your data remains accurate and aligned with your CRM and marketing automation systems.

How frequently is data refreshed in RevSure?

Data is typically synced every 24 hours. For high-frequency needs, custom sync schedules can be configured to ensure data remains current.

Does RevSure support campaign-specific optimization in ad platforms?

Yes, RevSure can write back lead scoring and performance data to platforms like Google Ads, enabling campaign-specific bid adjustments and optimization based on lead quality.

What types of team roles benefit from RevSure insights?

RevSure’s insights are valuable for roles across the entire GTM team, including marketing leadership, demand generation team, marketing operations, revenue operations, GTM finance, and sales team.