Dive Into Our Full Range of Features

Real time tracking, measurement of full funnel attribution and prediction of performance of campaings, channels, segments

Demand Generation Metrics Summary & Contribution by Volume and Value

Budget vs. Spend by Campaign

Generated vs. Projected Lead, Pipeline & Booking by Campaign

Cost Per Lead, Pipeline ROI & Booking ROI by Campaign

Influenced Account Volume by Campaign

Attribution by Primary Contact, All Contacts & Account

AI-based (RevSure Probabilistic AI Model)

Linear

W-Shaped

U-Shaped

Any Touch

J-Shaped

Influenced Attribution

Custom Attribution Models Supported

AI-based Attribution by Campaign Type, Team, and Funnel Stage

Paths by Top Conversion Probability and Number of Leads

Stage Contribution Percentage

Top Conversion Paths by Funnel Stage

Top Campaigns Generation Attribution by Stage

Top Campaigns Leakage Attribution by Stage

Attribution by Primary Contact, All Contacts & Account

Attribution by Absolute & Relative Contribution

Generation & Leakage Attribution by Attribution Method

Existing Allocation vs. Reallocation Opportunity

Top 10 vs. Bottom 10 Performing Campaigns

Generated vs. Projected Pipeline, Booking & ROI by Campaign

Pipeline Generation, Booking Generation & Spend Opportunity by Campaign

Spend Increase by Campaign

Budget vs. Spend Trends by Quarter

Marketing Performance Summary by Channel

Demand Generation Performance by Campaign

Top Buyer Journeys Performance

Deep Funnel Contribution

Marketing Influence by Channel

Campaign Reallocation Summary

Targets vs. Attainment

Key Metrics Performance & Contribution by Volume and Value

Quarterly Pipeline & Booking Contribution by Channel

Quarterly Marketing & Baseline Pipeline and Booking Trends

Quarterly Contribution by Feature Group

Spend vs. Pipeline Generation by Channel

Spend vs. Pipeline Generation by Quarter

Pipeline Projections for Pipeline Generation, Readiness, and Booking Readiness

Pipeline Projections Trend Chart with Comparisons

Pipeline Projections vs. Target and Attainment

Processed Pipeline Projections vs. Target and Attainment

Booking Projections vs. Target and Attainment

Projections Split by Region, Country, and BDR/SDR Team Performance

Projections Filtered by Region, Country, Company Size, and BDR/SDR Teams

Tracking Projections Across Pipeline and Booking to Analyze Feature Impact

Assessment of Walk-in Pipeline for Each Quarter

Risk-Adjusted Pipeline Calculation Considering Push and Pull Factors

Funnel-Driven Projections for Projected Pipeline

Pipeline Movements Throughout the Quarter: Walk-ins, Additions, Push, Pull, Skip, Closed Won, and Closed Lost

Weekly and Monthly Pipeline Trend Analysis

Detailed View of Existing Pipeline and Processed Pipeline to Closed Won and Closed Lost

Current vs. Next Quarter Comparison with Projected Win Rate & Avg. Deal Size

Pipeline Current vs. Next Quarter: Processed, Current, New, Risk-Adjusted, Pushed, & Pulled

Pipeline Projection, Full Quarter Projection & Booking Projection: Current vs. Next Quarter

Current vs. Next Quarter Pipeline Health Radar

Current vs. Next Quarter Pipeline Composition Breakdown

Pipeline Stage Breakdown: Current vs. Next Quarter

Pipeline Trend Analysis: Current vs. Next Quarter

Actual & Projected Boking Trends by Quarter of Close

Walk-in Pipeline by Quarter of Close

Win-rate Trends by Quarter of Close

Open pipeline Trend by quarter for a closing quarter of choice

Pipeline Movements in a Quarter

Actual and Projected Pipeline Generation for each quarter

Quarterly Opportunity Progression Trend by Stage, Split by Channel, Region, and Industry

Pipeline Push Trend: Deals Moving from Closing This Quarter to Future Quarters

Pipeline Pull Trend: Deals Accelerated to Close This Quarter from Future Quarters

Closed-Lost Pipeline Trend by Quarter of Closure

Day 1 Pipeline Overview: Stage Breakdown by Volume & Value

End-of-Quarter Pipeline by Stage, Volume & Value

Quarter-End Pipeline Movement by Stage, Volume & Value

Funnel Movement Trends by Stage

AI-Powered Lead Prioritization Recommendations by Stage

Journey Timeline for Each Lead

Next Best Action, Conversion Probabilities & Factors by Lead

Top 25, 50, and 100 Opportunities: Conversion Probability by Value & Volume

Booking Conversion: Volume, Value, and Probability by Opportunity Stage

Booking Conversion Probability Contributing Factors by Opportunity

Top Accounts with High and Medium Base Pipeline Propensity

Journey Timeline for Each Account

Next Best Action, Conversion Probabilities & Factors by Account

High and Medium ML Pipeline Propensity Accounts (3-Month Outlook) and Respective Buckets

Current Funnel Snapshot: Open Leads and Opportunities Across All Stages

Funnel Filtering by Region, Company Size, BDR/SDR Teams, etc.

Funnel Splits by Region, Company Size, BDR/SDR Teams, etc.

Funnel Metrics: Generated Volume, Open Volume, Pipeline Volume by Stage, Stage Velocity, Conversion, etc.

Funnel Trends by Week, Month, Quarter

Funnel Additions by Stage

Funnel Progression by Stage

Funnel Leakage from Each Stage

Lead and Opportunity Details by Stage for All Open Leads and Opportunities

Enable Back-and-Forth Movements Across Funnel and Pipeline Stages

Time-Based Cohort Performance Analysis

Cohort Filtering and Splitting by Region, Industry, Company Size and BDR/SDR Teams

Stage-to-Stage Conversion: Volume, Value, and Percentage from Previous or Created Stage

Single or Multi-Start Stage Options for Cohort Creation

Stage-to-Stage Progression and Related Metrics

Stage Movements to Subsequent Stages in a Cohort Over Time

Cohort Progression View at Specific Time Periods (Today vs. Any Custom Time Period)

Cohort Conversion Trends from Created Stage (Progression, Regression, Leakage, Stagnation)

Lead, Opportunity, and Pipeline Volume & Value: Open, Projected, & Generated Comparisons

Marketing Influence by Channel and Stage

Unified Funnel KPIs by Stage

Converted & Leakage Volume & Value Across the Funnel

Funnel Pipeline & Booking Potential by Stage

Channel-Wise Lead Composition: Volume & Value

Lead Movements: Additions, Progressions, and Leakages by Volume & Value

Month-Wise Lead Movements: Additions, Progressions, & Leakages by Volume & Value

Stage-to-Stage Conversion and Top Contributors

Top Journeys by Engagement Type and Source: Stage-to-Stage

Journey Summary: #Completed, Avg. Cycle Time, and Avg. Touches

Lead-Level Journey Drilldown with Timeline & Conversion Propensity

Slack Chatbot for Instant Business Answers

In-App Performance Summaries & Recommendations

Gen AI Copilot within RevSure

Dynamic Tables and Charts for Responses

Lead, Account and Opportunity Summaries

Add Responses to Quick Access Dashboard and Share

Salesforce

Hubspot

Marketo

Pardot

Oracle eloqua

6sense

DemandBase

Zoominfo

Apollo

G2

6sense

DemandBase

Rollworks

First-Party SDK for Visitor and Website Tracking

Google Analytics

Sendoso

Salesloft

Outreach

Google Ads

Meta

Microsoft Ads (Bing)

LinkedIn

RB2B (Embedded)

People Data Labs (Embedded)

6sense (Customer's Subscription)

Predictive Pipeline and Booking Propensity

Multivariate Marketing Mix Regression

Markov Chain-Based Conversion Attribution

Predictive Campaign Performance

Next-Best Touch Recommendations

Campaign Reallocation Recommendations

Connect & Integrate Entire GTM Tech Stack

Automatic Mapping of Source Data to Predefined Entities and Attributes

Auto-Harmonization of Data Across Systems with Deterministic and Probabilistic Algorithms

Support for Custom Attributes and Objects Ingestion

In-House History Tracking Support

Robust Data Profiling and Quality Analysis

Configure Custom Funnels, Calendars, Dimensions, Taxonomies, and Metrics

First-Party SDK for Cross-Browser Visitor Fingerprinting

Write Data Back to Source Systems and Transfer to Data Lake

Supports Marketing, RevOps, SDR/BDR, AEs, Finance, and Revenue Functions

Role-Based Data Accessibility

Custom Roles & Data Access Features Supported

Customizable Dashboards

Real-Time Data Updates

Detailed Metric Reports

Data Drill-Down for Advanced Analysis

Quick Report & Dashboard Sharing with Internal & External Users

Automated Report Generation & Distribution

Mobile Access to Dashboards & Reports

Custom Slack Alerts for Lead/Opportunity Creation, Progression, or Stagnation

Slack Inbox Alerts for Leads Dropping from the Funnel

Custom Rule-Based Alerts for Lead/Opportunity Statuses

Write Back Values to Contact/Lead/Opportunity from Slack

Send Alerts as Digests to Reduce Spam

Set Non-Working Hours for Less-Sensitive Alerts

Set Reminders for Alerts to Ensure Timely Action

99.9% Uptime

Multiple User Concurrency per Tenant

Support for Multiple Regions, Time Zones, and Currencies

End-to-End Revenue Funnel Configuration

Business/Financial Calendar Setup

Custom Notification Settings

Configure Targets to Track Progress Against Goals

Projection Preferences and Computation Set Up

Recommendation Preferences and Computation Set Up

Funnel Conversion Attribution & Path Inputs Configuration

Dashboard Dimensions & Custom Dimensions

Dashboard Metrics with Descriptions & Filter Customization Options

Page Customization: Add/Remove Filters, Splits & Segments with Global Application

Custom Lead, Opportunity, & Contact Scoring Models

No-Code Platform with Minimal Technical Intervention

One-Size-Fits-All & End-to-End Configurability

Customizations Supported

Support for Complex GTM Motions and Multiple Funnels

Guided Onboarding with White Glove Deployment Support

5-Week Go-Live Timeline

Weekly Ongoing Sync-Ups

Dedicated Microsoft Teams and Slack Channel Support

Adoption and Enablement Included

Best Practices for Maximizing Value from Attribution

Professional Services Available on a Need Basis

SOC 2 Type II Certified

GDPR Compliant

Annual Penetration Tests

Data Encryption