The Future of B2B Attribution: A Perspective for Today's Modern, Complex GTM Motion
Future of attribution
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Agentic OS- Managing AI as Workforce: Control, Accountability, and Governance

MARCH 24-26
VIRTUAL
As AI evolves from a tool into an operational workforce, organizations must rethink how autonomy, accountability, and governance are managed across intelligent systems. AI agents are increasingly executing analysis, monitoring pipelines, optimizing spend, and triggering operational actions—making it critical for leaders to establish clear frameworks for control and oversight. For GTM and revenue teams, this shift means managing AI agents much like human teams, with defined responsibilities, decision boundaries, and measurable outcomes. At RevSure, agents focused on Spend Optimization, Pipeline Intelligence, and Forecasting operate within structured guardrails, continuously interpreting signals and coordinating actions across the revenue funnel. Rather than relying on static reporting or manual oversight, governance frameworks ensure agents act transparently, remain aligned with business objectives, and escalate when human judgment is required. In this session, we’ll explore how enterprises can build accountability, control, and governance into AI-driven operations as autonomous systems become embedded in the enterprise workforce.
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