RevSure vs HockeyStack: G2 User Satisfaction Comparison for B2B Attribution (Winter 2025)

As B2B buying journeys become longer and more complex, revenue teams are under increasing pressure to prove impact with confidence. Attribution and revenue intelligence platforms are no longer evaluated solely on dashboards or visualizations; they are assessed on trust, speed to value, partnership quality, and their ability to support revenue decision-making throughout the go-to-market process.

Two platforms frequently evaluated by modern revenue teams are RevSure and HockeyStack. Although both fall within the attribution category, independent G2 user satisfaction data highlight apparent differences in how customers experience these platforms in real-world operating environments.

This comparison is based on independent G2 user satisfaction ratings collected as of November 9, 2025, reflecting feedback from verified users who rated RevSure and HockeyStack across usability, ROI, attribution capabilities, partnership quality, and revenue impact.

‍

RevSure vs HockeyStack: High-Level User Satisfaction Snapshot (G2 Winter 2025)

At a high level, both platforms receive generally positive feedback. However, a closer examination of the data shows that RevSure consistently leads across core satisfaction and usability metrics.

Overall Satisfaction Metrics

RevSure scores higher across all core usability and recommendation metrics, indicating greater consistency in customer experience and satisfaction.

‍

Trust, Product Direction, and Support: RevSure vs HockeyStack

Trust is foundational in revenue intelligence. These platforms directly influence pipeline strategy, forecasting accuracy, and executive decision-making, making confidence in product direction and support essential.

Product Direction & Support (G2 Winter 2025)

RevSure is the only platform in this comparison with perfect scores for both product direction and quality of support. These ratings reflect strong confidence not only in the product today, but in its long-term roadmap and the reliability of the team behind it.

While HockeyStack’s scores remain positive, the gap highlights greater consistency and trust among RevSure users, particularly in support quality and long-term direction.

‍

Where RevSure Clearly Leads (G2 Winter 2025)

Independent G2 data consistently highlights several areas where RevSure differentiates itself from HockeyStack:

• Stronger trust and support: 100% positive ratings for Product Direction and Quality of Support, compared to 97% and 96%.
• Faster time-to-value: Average ROI realized in approximately six months, compared to eight months.
• More consistent GTM partnership: 100% of RevSure users rate it as a strong business partner.
• Deeper revenue intelligence: Higher satisfaction across predictive analytics, integrations, campaign insights, and revenue-focused capabilities.

These patterns appear across multiple categories and set the context for the comparisons below.

‍

Time-to-Value Comparison: RevSure vs HockeyStack ROI Performance

Time-to-ROI has become a decisive factor as revenue teams face tighter budgets and higher accountability.

Average Time to ROI (G2 Winter 2025)

A two-month difference in ROI realization is meaningful for revenue operations. Faster ROI typically translates into quicker adoption, stronger executive confidence, and faster strategic impact.

RevSure’s shorter ROI timeline suggests customers are able to turn attribution and revenue insights into action more quickly, rather than treating the platform as a reporting layer alone.

‍

Implementation & Go-Live Predictability: RevSure vs HockeyStack

Speed matters, but predictability matters more. Revenue teams need onboarding timelines that align with planning cycles and stakeholder expectations.

Average Go-Live Time (User-Reported)

While HockeyStack shows a slightly faster average go-live time, RevSure’s implementations cluster reliably within the 1–3 month range, indicating dependable deployment across more complex data environments.

For organizations integrating multiple systems and teams, this predictability often outweighs marginal differences in speed.

‍

Attribution Capabilities: RevSure vs HockeyStack (G2 Ratings)

Both platforms offer modern attribution capabilities, but RevSure maintains stronger consistency across several core attribution functions.

Core Attribution Capabilities

While HockeyStack shows higher scores in some device-level attribution areas, RevSure demonstrates more balanced performance across attribution types, particularly those tied closely to revenue analysis and pipeline measurement.

‍

Revenue Intelligence Beyond Attribution

Modern revenue teams expect attribution platforms to support forecasting, pipeline analysis, and forward-looking decision-making, not just historical reporting.

Revenue & GTM Capabilities (G2 Ratings)

RevSure’s advantage is most pronounced in predictive analytics, reinforcing its positioning as a revenue intelligence platform rather than a measurement-only tool. Stronger forward-looking insights are increasingly critical for forecasting accuracy and executive planning.

‍

Data, Integrations, and Reporting: RevSure vs HockeyStack

The value of any revenue intelligence platform depends on how effectively it connects data and delivers insights.

Data & Reporting Capabilities

Both platforms score well in reporting and visualization. RevSure’s higher integration score reflects stronger connectivity across the GTM tech stack, supporting unified revenue analysis rather than siloed reporting.

‍

Collaboration, Access, and Scale

As revenue organizations grow, access control and collaboration become increasingly important.

Collaboration & Scale Metrics

While HockeyStack shows higher scores in multichannel tracking, RevSure remains competitive while maintaining stronger performance in revenue-focused intelligence and predictive use cases.

‍

Partnership Quality: RevSure vs HockeyStack

Beyond product features, long-term success depends on the quality of the vendor partnership.

Partnership & Recommendation Metrics

RevSure’s perfect partnership and support scores indicate consistent customer experiences, proactive guidance, and alignment as revenue needs evolve.

‍

What the G2 Winter 2025 Data Signals for Buyers

The RevSure vs HockeyStack comparison reflects a broader trend in the attribution and revenue intelligence market: buyers are prioritizing confidence, predictability, and forward-looking insight over surface-level visibility.

While HockeyStack performs adequately across several categories, the data shows RevSure delivering stronger trust, faster ROI, deeper predictive capabilities, and more consistent partnership quality, all of which are critical as attribution moves closer to executive-level decision-making.

‍

Want the Full G2 Comparison Across All Leading Platforms?

This RevSure vs HockeyStack analysis highlights how the two platforms compare based on independent G2 Winter 2025 user satisfaction data. For a broader view across the attribution and revenue intelligence landscape, including RevSure, Dreamdata, Adobe Marketo Measure (Bizible), CaliberMind, and Full Circle Insights, explore the full multi-vendor G2 comparison report.

Read the full G2 B2B Attribution comparison report here

Final Verdict: RevSure vs HockeyStack

Choosing between RevSure and HockeyStack is ultimately about aligning with revenue strategy. Based on independent G2 Winter 2025 user satisfaction data, RevSure emerges as the stronger choice for organizations seeking:

• Faster time-to-value
• Deeper predictive and revenue intelligence
• Stronger vendor partnership and support
• Greater trust across the revenue lifecycle

While HockeyStack may appeal to teams focused primarily on speed or channel-level visibility, RevSure provides greater confidence, consistency, and long-term value for B2B revenue teams focused on forecasting accuracy and executive alignment.

‍

About the Data

All insights in this comparison are based on G2 Winter 2025 verified user satisfaction ratings. G2 validates reviews using verified business credentials and manual moderation to ensure accuracy and impartiality.