In rapidly changing and evolving times, with compliance changes and an uncertain economic climate– marketing strategy cannot be set in stone.
While most strategies were built in fall before a new year started, the most successful will be those which constantly refer to the performance and edit the plan.
Inside you'll find:
Insights on the challenges your strategy faces this year
The Importance of a Feedback Loop with Customer-Facing Teams
How to Pivot Based on Revenue Contribution
...and much more