The Future of B2B Attribution: A Perspective for Today's Modern, Complex GTM Motion
Future of attribution
webinar

Predictive B2B Revenue Attribution with RevSure & Warmly

June 27, 2024
9 am PT / 12 pm ET
Deepinder, founder of RevSure AI, shares his extensive experience in scaling data-driven SaaS businesses and discusses the importance of unifying the GTM stack. Attendees will learn how to integrate B2B GTM data, predict effective channels, and take practical steps to avoid common pitfalls.

Many leaders in marketing, sales, and RevOps are striving to achieve the pinnacle of go-to-market (GTM) excellence—the ultimate goal of precisely identifying their best customers and predicting future ones. Today, unifying the GTM stack is more accessible than ever, providing companies with a competitive edge through integrated systems and processes. The pressing question remains: How can we achieve this as well?

Deepinder, the founder of RevSure AI, brings over two decades of experience in scaling data-driven SaaS businesses. He has led initiatives in innovation, product development, strategic partnerships, and has successfully raised over $200 million in equity funding. As a member of the Forbes Technology Council, his insights into AI and SaaS are invaluable. Deepinder will explore how predictive pipeline and revenue attribution can effectively map out the entire buyer journey—from an initial website visit to becoming a renewed or expanded customer.

What You Will Learn:

  • Integrating B2B GTM data across CRM, marketing, sales automation, and buyer intent data.
  • Predicting the channels that will bring your next customer.
  • Practical steps to get started.
  • Key pitfalls to avoid.

Who Should Attend:

  • B2B marketers and revenue leaders looking to enhance their attribution models.
  • Sales and marketing professionals aiming to unify their GTM engines.
  • RevOps data enthusiasts exploring AI integration in GTM strategies.

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