In rapidly changing and evolving times, with compliance changes and an uncertain economic climate– marketing strategy cannot be set in stone.
While most strategies were built in fall before a new year started, the most successful will be those which constantly refer to the performance and edit the plan.
Inside you'll find:
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Insights on the challenges your strategy faces this year
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The Importance of a Feedback Loop with Customer-Facing Teams
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How to Pivot Based on Revenue Contribution
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...and much more